How many times have you wanted something to eat or something from a store that delivers only to hear that you are out of the delivery range.
I know that can be super annoying.
When Jimmy John's first moved to my area, with there advertised speedy delivery, I called to give them a try.
Surprisingly, I was out of the delivery range.
Rollin has used the pick lady as our logo for sometime now.
I drew her on my old ipad at the beginning of the journey.
I really do enjoy the logo but I think it is time for the design to grow up a little
What do I mean by that?
The pink lady logo is absent on lot of our products because she is hard to replicate.
The background colors and variety of other colors makes her mega expensive to print onto other items.
Often people do not realize what she is.
So even with the complicated coloring they still do not get the message of a lady on skates.
I was new to business when I drew her up and I think I missed the main point of a logo.
To be recognized and easy to remember.
Here is our old logo.
Here are the alternatives.
Can you let me know which logo you like the best? Vote for your favorite. Vote for the one you think people will remember.
Thanks for helping
Karen aka "The Delivery Diva"